Bildmarke Gradient
Digital
Begriff

Augmented reality

A technology that inserts digital information into the real world, often through a camera or headset.

Praxisbeispiel

A furniture manufacturer uses AR to allow customers to see how products would look in their home.

Synonyme/­Abkürzungen

AR

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Das MORGEN Glossar ist Ihr ultimativer Leitfaden für Begriffe, Methoden und KPIs, die für Geschäftsmodelle und Digitalisierung wesentlich sind. Von Kundenzentrierung bis hin zu spezifischen Messgrößen - wir haben alles abgedeckt, um Sie auf Ihrem Weg durch die digitale Transformation zu unterstützen. Nutzen Sie dieses Glossar, um Ihr Verständnis zu vertiefen und Ihre Geschäftsstrategie effektiv zu gestalten.

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