Jonas Reuter
Managing Director, Partner
MORGEN modernized how medium-sized companies earn money.
MORGEN helps medium-sized companies to find new ways to earn money. We thoroughly analyze what the company is good at and which processes it already uses and discover new income opportunities. In this way, we help to ensure that these companies continue to be successful in the future - so that they still exist MORGEN still exist.
That's what we do.
Uncover optimization potential
We optimize your existing business model, increase efficiency, improve processes through digitalization and AI and optimize pricing strategies and willingness to pay for higher profitability.
Tapping growth opportunities
We develop new innovative business models to diversify business areas and open up new sources of income, thereby promoting sustainable corporate growth.
Solving acute problems
We recognize and exploit the hidden opportunities in current challenges to ensure long-term stability and sustainable business success.
Services
We offer consulting services for the conception and implementation of innovative business models to ensure the long-term existence and success of your company.
Market expansion
Exploration and development of new business areas.
Exploration and development of new business areas.
Product development
Design and improvement of products or services.
Design and improvement of products or services.
Customer centricity
Deep immersion in customer needs and wishes.
Deep immersion in customer needs and wishes.
Market tests
Practical tests and analyses for market validation.
Practical tests and analyses for market validation.
Innovative pricing
Revision and introduction of modern pricing models.
Revision and introduction of modern pricing models.
Digital transformation
Integration of digital processes and technologies.
Integration of digital processes and technologies.
Value proposition
Value-oriented strategies to increase sales.
Value-oriented strategies to increase sales.
Innovation
Idea development through to profitable business models.
Idea development through to profitable business models.
Sustainability
Business practices that meet all ESG criteria.
Business practices that meet all ESG criteria.
Industry knowledge as a driver of digital innovation
With a deep understanding of the specific requirements of your industry, we develop digital approaches to successfully overcome challenges and realize potential.
Manufacturing SMEs & mechanical engineering
We support you in compensating for the shortage of skilled workers through digital processes, reducing costs by increasing efficiency and actively shaping technological change. Our services combine in-depth industry knowledge and digital expertise to successfully position your company in a highly competitive world.
Lighting manufacturers & building technology
With over a decade of experience in a highly fragmented market, we create differentiation through digital products. We promote direct customer interactions and design compelling customer experiences - even with multi-level sales structures. We also structure data and processes to develop data-based products and services.
Municipal utilities & energy suppliers
With a deep understanding of the special challenges in the open energy and FTTH market, we support companies in successfully navigating between price wars, customer proximity and security of supply. Through digitalization, we optimize processes and strengthen competitiveness - also in relation to supra-regional providers and companies with large economies of scale.
Software companies & SaaS
The dynamic nature of the software and SaaS market presents companies with major challenges: Continuous innovation and customer centricity are essential to stay ahead of the competition. We provide support in successfully scaling business models and market strategies and efficiently designing the right selection and integration of new technologies such as AI.
Insurance & Financial Services
Insurance companies and financial service providers are faced with the task of adapting historically evolved products and processes to the requirements of digitalization and data protection. We support them in meeting regulatory requirements, using data efficiently and transforming customer interactions to enable agile adaptation and innovation despite complex structures.
Consulting for the development and transformation of business models
How we work
We work primarily on a project basis with clearly defined goals that we pursue consistently. In addition, we offer topic-specific workshops and sprints to achieve far-reaching changes quickly and effectively.
Strategic consulting
Our project-based consulting focuses on measurable goals and strategic excellence. We calculate successes, not consultant days, and work together to achieve significant and sustainable improvements.
Work on a success basis
All of our projects, workshops and sprints have clear and measurable goals, which we guarantee to achieve. If we do not achieve this project success, you pay nothing. In order to be able to offer this comprehensive guarantee, we do a lot of work in advance, analyze potential risks and clarify any uncertainties before the project begins. This enables us to offer you all services at an all-inclusive price and thus ensure maximum cost transparency and security.
Examples of our work
How companies have successfully transformed their business strategies with our consulting services.