Strategic consulting from MORGEN brings the future to your company today.

Everyone promises to bring you into the future - we bring the future into your company now. We accompany your company into the future by overcoming acute challenges and discovering optimization potential. By developing innovative business models, we open up new sources of income and growth opportunities. Our consulting projects are designed to ensure long-term success and sustainable growth.

That's what we do.

Uncovering potential
We optimize your existing business model, increase efficiency and find starting points for new sources of income.
Tapping into growth opportunities
We develop new innovative business models to diversify business areas or tap into new sources of income.
Solving acute problems
We turn the hidden opportunities in current challenges into financial success.
Consulting project

Uncovering potential

We uncover untapped potential in the ongoing business of medium-sized companies. This consulting package helps to increase efficiency and identify new sources of income. It includes a comprehensive analysis of your business processes, customer needs and market opportunities. By optimizing your existing business model, we increase efficiency and identify starting points for new sources of income.

  • Analysis of existing business processes
    How we recognize your strengths
    We examine what your company is already doing well and which existing processes and resources are being used. This enables us to better understand your strengths and potential.
  • Market and competition analysis
    How we understand the market
    We analyze the market in which you operate and your competitors. We identify trends and opportunities that are relevant for your company. This includes the exploration and development of new business areas.
  • Customer understanding
    How we understand your customers better
    We delve deep into the needs and wishes of your customers. We use this knowledge to optimize the design of your products and services.
  • Product development and innovation
    How we develop new concepts
    We examine your current products and services. This results in innovative ideas that can lead to profitable business models.
  • Financial planning and risk management
    How we check the figures
    We assess the financial feasibility of the new business models and carry out risk analyses. In this way, we ensure that the models are profitable and viable, including consideration of sustainability aspects.
  • Value proposition and marketing basis
    How we increase your value
    We develop value-oriented strategies that clearly define your value proposition and create the basis for effective marketing.
    • Consulting project

    Tapping growth opportunities

    We develop new business models for the successful implementation of strategic growth initiatives. This consulting package includes practical measures to validate, implement and optimize new business ideas. We diversify your business areas and open up new sources of income by developing innovative business models and successfully establishing them within the company and on the market.

  • Market tests and validation
    How we test new ideas
    We examine what your company is already doing well and which existing processes and resources are being used. This enables us to better understand your strengths and potential.
  • Innovative pricing
    How we optimize your prices
    We analyze the market in which you operate and your competitors. We identify trends and opportunities that are relevant for your company. This includes the exploration and development of new business areas.
  • Implementation strategy
    How we plan the implementation
    We delve deep into the needs and wishes of your customers. We use this knowledge to optimize the design of your products and services.
  • Change management and communication
    How we accompany change
    We examine your current products and services. This results in innovative ideas that can lead to profitable business models.
  • Implementation and monitoring
    How we implement the model
    We assess the financial feasibility of the new business models and carry out risk analyses. In this way, we ensure that the models are profitable and viable, including consideration of sustainability aspects.
  • Performance measurement and optimization
    How we ensure success
    We develop value-oriented strategies that clearly define your value proposition and create the basis for effective marketing.
    • Consulting project

    Solving acute problems

    We turn the hidden opportunities in current challenges into financial success. By analytically breaking down the problem into its component parts, together we not only identify an effective solution, but often also new revenue streams or opportunities for market expansion. Our team works closely with you to ensure stability and growth.

    Internal challenges

    Digitalization and technological modernization
    Skills shortage and lack of employee loyalty
    Financial management and securing liquidity

    External challenges

    Price pressure and margin erosion
    Securing supply chains in times of raw material shortages
    Dealing with disruptive business models

    Strategic challenges

    Dependence on multi-level distribution
    economic uncertainty and risk management
    Customer retention and acquisition

    Business model development

    Where tomorrow takes shape.

    See through the potential that lies dormant in your business model. With the right topics, you can lay the foundation for a successful business model today MORGEN.

    Market expansion
    Exploration and development of new business areas.
    Product development
    Design and improvement of products or services.
    Customer centricity
    Deep immersion in customer needs and wishes.
    Market tests
    Practical tests and analyses for market validation.
    Innovative pricing
    Revision and introduction of modern pricing models.
    Digital transformation
    Integration of digital processes and technologies.
    Value proposition
    Value-oriented strategies to increase sales.
    Innovation
    Idea development through to profitable business models.
    Sustainability
    Business practices that meet all ESG criteria.

    Bring the future into your company.

    The future comes by itself, but waiting for it is not enough. With MORGEN you can shape the future of your company today. Discover countless potentials and opportunities with us!

    Book an appointment to get to know us

    Success stories for our clients

    How companies have successfully transformed their business strategies with our consulting services.

    Everyone promises to bring you into the future - we are bringing the future into your company now.

    Jonas Reuter
    Jonas Reuter
    Managing Director, Partner

    Our value proposition

    MORGEN guarantees you substantial added value. If our services do not fully meet your expectations, you only pay the amount you consider appropriate - in case of doubt, you will not incur any costs.

    Digitization for manufacturing SMEs

    You are....

    Medium-sized company with own production
    and offer highly specialized products and services

    and fight with....

    the implementation of digitization away from the production lines
    increasing price pressure and margin erosion
    the dependence on multi-level distribution (B2B)
    Take off digitally

    Impulses for your strategy

    Playfully discover new perspectives for your corporate strategy with our workshop card set. 50 strategic questions offer you creative impulses to explore and optimize your business model.

    Free of charge in your letterbox

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