What would you have to do if your primary/only goal was customer satisfaction?
How would your product/service change if only customer satisfaction determined the design/characterization? Don't think about costs or feasibility
MORGEN Impuls
Jede Woche eine Frage rund um die Themen Geschäftsmodell , Nachhaltigkeit , Pricing , Wert oder Kundenfokus.
Explanation
Customer satisfaction is the basis for a genuine customer experience. We are often attached to internal perspectives and reflect these on our product. We only evaluate functions and features within the framework of what we believe is possible and feasible. In my view, this is the key point of our own #operationalblindness. However, if we can free ourselves from this, we can very quickly talk about solving the underlying problems and the values that a product/service can create.
Follow-up questions
What could we do to turn this customer satisfaction into a real experience? What are the underlying problems and needs of customers? How are these solved with other products/services? Are there similar challenges in other industries?
